How is Plato Cashback Sustainable?

WEN Token

Plato's sustainability will be driven by restaurant ad revenue, with restaurants paying for increased foot traffic via Plato. The majority of Plato Eats Pass revenue during In-Season will initially go to restaurants to fund a "$100 Plato Ad Credit," similar to Google's approach with free $150 GoogleAd credits for first time on-line merchants. Once restaurants see the return on investment from Plato Ads, they will continue spending to attract new users through promotions, perpetuating a flywheel effect and increasing the user base.

Last updated